MeasuringFeelingThinking
Measure
We measure time with exclusive masterpieces of traditional mechanical watchmaking art at the utmost level of craftsmanship. The unique execution of these timepieces owes its perfection, individuality, and charisma to our values.
Feel
We feel time, especially when observing the tourbillon, listening to its melody, and perceiving these creative artworks without traditional hands by Haldimann. An emotional connection is formed, creating a resonance between the observer and the timepiece.
Think
We envision time when we think of past or future time periods. Haldimann innovatively embeds and depicts this imagination through the so-called Time-Horas with inherent natural aesthetics, for the first time ever, in the conventional representation of time.
Philosophy
Since time immemorial, humanity has sought to comprehend the “passage of time.” Natural periodic phenomena, such as the lunar phases, enable us to quantify and count “time”, leading to the construction of timepieces. Subjective experiences generate feelings of "time." Our innate ability to contemplate abstract periods of the past and the future conjures mental images of "time durations" in our minds.
The exclusive mechanical watchmaking art at the utmost level of craftsmanship has been the cornerstone of HALDIMANN Manufacture since 1642. Nevertheless, the “passage of time” as a phenomenon has always occupied Beat Haldimann’s thoughts throughout his life. In the early 21st century, Haldimann boldly challenged the classic approach to time display in mechanical watches, resulting in the creation of fascinating works designed to evoke feelings of time and depict imaginary conceptions of time.
The HALDIMANN universe unfolds into the "measuring, feeling, thinking" of time.
